our anniversary sale is on!

Yes it has been another year and we are ready to celebrate. We do so with one last sale for the year and a party to say thanks to all our customers.

We opened November 11th of 2011 at 11:11:11 am. That's a lot of 11's and that makes remembering the date of this years sale easy to remember - Saturday November 11th. You don't need to wait til 11am to save though. In fact we will run the sale on both Saturday and Sunday so plenty of chances for you to score the best deals.

With the holidays just around the corner this is our final sale of the year so your best chance to grab that special gift for that special someone and save money doing it. To be specific here is what you will find on sale.

The best brands are at 101 Surf Sports

  • At least 10% off all items store-wide. Nothing is off limits.
  • 50% off all boardshorts.
  • 25% off all Apparel.
  • 25% off all Water Wear from SUPreme.
  • 25% off all Rash Guards
  • 15% off all Westuits, Boots, Hoods, and Gloves - winter is here come stock up!
  • Deepest discounts of the year on Used and Demo Stand Up Paddleboards. Used SUP Boards for $199? Yes, in fact many to choose from.
  • Deepest discounts of the year on prior year closeouts.
  • The 2017 boards are marked down for the first time.
  • Free Surfski demo's all day both days - come try the fastest paddle craft on the water.
  • Select "crazy" deals on used kayaks, life jackets, paddles, fins and more!

In addition on Saturday we will be throwing a small thank you party to you - yes you - starting at 2pm. Light refreshments and snacks will be served up alongside all these killer deals. The day wraps up at 6pm so come on down and lets us say thanks.

We have to once again thanks our customers for another great year. We would like to also throw a double heaping of thanks to the entire team who work here at the shop. We are blessed to have such a great group of water people here to outfit all your water needs.

Note we will be closed Friday November 10th to say thank you to our team. Come see us in the line up at Bolinas.

The sale starts 9am Saturday November 11th. See you there!

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Upcoming Events

Sun Jun 24 @12:00AM
CLOSED - Redwood City (Sunday)
Sun Jun 24 @ 7:00AM - 09:30PM
CANCELLED - Sunday Morning Early Paddle Redwood City
Sun Jun 24 @ 9:00AM - 10:15AM
SUP Yoga Redwood City
Sun Jun 24 @ 9:30AM - 11:00AM
Stand Up Paddleboard Lessons.
Sun Jun 24 @11:00AM - 01:00PM
Muir Beach Clean Up All One Ocean
Tue Jun 26 @ 7:00AM - 10:00AM
Tuesday Morning Early Paddle
Wed Jun 27 @ 7:00PM - 08:00PM
San Francisco Giants Stand Up Paddleboard Racing
Thu Jun 28 @12:00PM - 04:00PM
Crissy Field Beach Clean Up All One Ocean
Fri Jun 29 @12:00AM
Open - Redwood City (Friday)
Fri Jun 29 @12:00AM
St. Francis YC Friday Night Windsurfing Race

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